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Lulu-B

Our Lulu-B collection is sure to be flattering on any body type! It is the perfect style for those who like functional, fun, colorful, and most of all, comfortable women's fashion. Founded in 1977 in Florida, Lulu-B clothing offers many pieces with UPF50+ to protect you from the intense Florida sun rays. And all materials used in our Lulu-B collection are high-quality, easy to wear, and easy to care for.

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Photoroom_20250511_165626_97ee9eea-dd1b-485c-b864-5fe67addda975" Inseam Pull-on Stretch Shorts with Scalloped Hemline Navy
Lulu-B
5" Inseam Pull-on Stretch Shorts with Scalloped Hemline Navy Sale price$59.95
5" Inseam Pull-on Stretch Shorts with Scalloped Hemline Hot Pink5" Inseam Pull-on Stretch Shorts with Scalloped Hemline Hot Pink
Lulu-B
5" Inseam Pull-on Stretch Shorts with Scalloped Hemline Hot Pink Sale price$59.95
Photoroom_20250511_1659305" Inseam Pull-on Stretch Shorts with Scalloped Hemline Black
Lulu-B
5" Inseam Pull-on Stretch Shorts with Scalloped Hemline Black Sale price$59.95
Photoroom_20250511_1657365" Inseam Pull-on Stretch Shorts with Scalloped Hemline White
Lulu-B
5" Inseam Pull-on Stretch Shorts with Scalloped Hemline White Sale price$59.95
6" Inseam Pull-on Stretch Shorts Stone6" Inseam Pull-on Stretch Shorts Stone
Lulu-B
6" Inseam Pull-on Stretch Shorts Stone Sale price$59.95
6" Inseam Pull-on Stretch Shorts Blue6" Inseam Pull-on Stretch Shorts Blue
Lulu-B
6" Inseam Pull-on Stretch Shorts Blue Sale price$59.95
6" Inseam Pull-on Stretch Shorts Bright Periwinkle6" Inseam Pull-on Stretch Shorts Bright Periwinkle
Lulu-B
6" Inseam Pull-on Stretch Shorts Bright Periwinkle Sale price$59.95
Photoroom_20250511_165441_dbf9d575-089a-4fc0-9fe6-7084b30ebfd86" Inseam Pull-on Stretch Shorts Navy
Lulu-B
6" Inseam Pull-on Stretch Shorts Navy Sale price$59.95
Photoroom_20250514_0955066" Inseam Pull-on Stretch Shorts White
Lulu-B
6" Inseam Pull-on Stretch Shorts White Sale price$59.95
Photoroom_20250514_0954156" Inseam Pull-on Stretch Shorts Black
Lulu-B
6" Inseam Pull-on Stretch Shorts Black Sale price$59.95
6" Inseam Pull-on Stretch Shorts Bright Hot Pink6" Inseam Pull-on Stretch Shorts Bright Hot Pink
Lulu-B
6" Inseam Pull-on Stretch Shorts Bright Hot Pink Sale price$59.95
6" Inseam Pull-on Stretch Shorts Soft Pink6" Inseam Pull-on Stretch Shorts Soft Pink
Lulu-B
6" Inseam Pull-on Stretch Shorts Soft Pink Sale price$59.95
Photoroom_20250514_09525510" Inseam Bermuda Shorts Navy
Lulu-B
10" Inseam Bermuda Shorts Navy Sale price$64.95
10" Inseam Bermuda Shorts White10" Inseam Bermuda Shorts White
Lulu-B
10" Inseam Bermuda Shorts White Sale price$64.95
Photoroom_20250514_09515610" Inseam Bermuda Shorts Black
Lulu-B
10" Inseam Bermuda Shorts Black Sale price$64.95
IMG_3570Polo-Collar Quarterzip Short-Sleeve Dress Summer Breeze Blue
Lulu-B
Polo-Collar Quarterzip Short-Sleeve Dress Summer Breeze Blue Sale price$99.95
Polo-Collar Quarterzip Short-Sleeve Dress Summer Breeze Tulip - Back of the Bay BoutiquePolo-Collar Quarterzip Short-Sleeve Dress Summer Breeze Tulip - Back of the Bay Boutique
Lulu-B
Polo-Collar Quarterzip Short-Sleeve Dress Summer Breeze Tulip Sale price$99.95
IMG_3565Polo-Collar Quarterzip Short-Sleeve Dress Jungle Multi
Lulu-B
Polo-Collar Quarterzip Short-Sleeve Dress Jungle Multi Sale price$99.95
Polo-Collar Quarterzip Short-Sleeve Dress Check Pink - Back of the Bay BoutiquePolo-Collar Quarterzip Short-Sleeve Dress Check Pink - Back of the Bay Boutique
Lulu-B
Polo-Collar Quarterzip Short-Sleeve Dress Check Pink Sale price$99.95
Split-Neck Travel Dress with UPF50+ Summer Breeze BlueSplit-Neck Travel Dress with UPF50+ Summer Breeze Blue
Lulu-B
Split-Neck Travel Dress with UPF50+ Summer Breeze Blue Sale price$99.95
Split-Neck Travel Dress with UPF50+ Summer Breeze Black - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Summer Breeze Black - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Summer Breeze Black Sale price$99.95
Split-Neck Travel Dress with UPF50+ Seafoam Python - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Seafoam Python - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Seafoam Python Sale price$99.95
Split-Neck Travel Dress with UPF50+ Confetti Pastel - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Confetti Pastel - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Confetti Pastel Sale price$99.95
Split-Neck Travel Dress with UPF50+ Navy Waves - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Navy Waves - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Navy Waves Sale price$99.95
Split-Neck Travel Dress with UPF50+ Jungle Multi - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Jungle Multi - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Jungle Multi Sale price$99.95
Split-Neck Travel Dress with UPF50+ Floral Periwinkle - Back of the Bay BoutiqueSplit-Neck Travel Dress with UPF50+ Floral Periwinkle - Back of the Bay Boutique
Lulu-B
Split-Neck Travel Dress with UPF50+ Floral Periwinkle Sale price$99.95
Maxi Elbow-Sleeve Dress with UPF50+ Black Zebra - Back of the Bay BoutiqueMaxi Elbow-Sleeve Dress with UPF50+ Black Zebra - Back of the Bay Boutique
Lulu-B
Maxi Elbow-Sleeve Dress with UPF50+ Black Zebra Sale price$99.95
Maxi Elbow-Sleeve Dress with UPF50+ Summer Breeze Daisy - Back of the Bay BoutiqueMaxi Elbow-Sleeve Dress with UPF50+ Summer Breeze Daisy - Back of the Bay Boutique
Lulu-B
Maxi Elbow-Sleeve Dress with UPF50+ Summer Breeze Daisy Sale price$99.95
Zip-Up Long Sleeve Jacket with UPF50+ Black Zebra - Back of the Bay BoutiqueZip-Up Long Sleeve Jacket with UPF50+ Black Zebra - Back of the Bay Boutique
Lulu-B
Zip-Up Long Sleeve Jacket with UPF50+ Black Zebra Sale price$99.95
Zip-Up Long Sleeve Jacket with UPF50+ Taupe Python - Back of the Bay BoutiqueZip-Up Long Sleeve Jacket with UPF50+ Taupe Python - Back of the Bay Boutique
Lulu-B
Zip-Up Long Sleeve Jacket with UPF50+ Taupe Python Sale price$99.95
Zip-Up Long Sleeve Jacket with UPF50+ Check Navy - Back of the Bay BoutiqueZip-Up Long Sleeve Jacket with UPF50+ Check Navy - Back of the Bay Boutique
Lulu-B
Zip-Up Long Sleeve Jacket with UPF50+ Check Navy Sale price$99.95
IMG_3442High Zip-Neck Sleeveless Top with UPF50+ Seahorse Navy
Lulu-B
High Zip-Neck Sleeveless Top with UPF50+ Seahorse Navy Sale price$74.95
IMG_3643High Zip-Neck Sleeveless Top with UPF50+ Navy
Lulu-B
High Zip-Neck Sleeveless Top with UPF50+ Navy Sale price$74.95
High Zip-Neck Sleeveless Top with UPF50+ Jungle Pink - Back of the Bay BoutiqueHigh Zip-Neck Sleeveless Top with UPF50+ Jungle Pink - Back of the Bay Boutique
Lulu-B
High Zip-Neck Sleeveless Top with UPF50+ Jungle Pink Sale price$74.95
High Zip-Neck Sleeveless Top with UPF50+ Check Navy - Back of the Bay BoutiqueHigh Zip-Neck Sleeveless Top with UPF50+ Check Navy - Back of the Bay Boutique
Lulu-B
High Zip-Neck Sleeveless Top with UPF50+ Check Navy Sale price$74.95
High Zip-Neck Sleeveless Top with UPF50+ Coral Blue - Back of the Bay BoutiqueHigh Zip-Neck Sleeveless Top with UPF50+ Coral Blue - Back of the Bay Boutique
Lulu-B
High Zip-Neck Sleeveless Top with UPF50+ Coral Blue Sale price$74.95
Notched V-Neck Travel Dress with UPF50+ Black Zebra - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Black Zebra - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Black Zebra Sale price$99.95
Notched V-Neck Travel Dress with UPF50+ Summer Breeze Daisy - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Summer Breeze Daisy - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Summer Breeze Daisy Sale price$99.95
Notched V-Neck Travel Dress with UPF50+ Palm Tree Blue - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Palm Tree Blue - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Palm Tree Blue Sale price$99.95
Notched V-Neck Travel Dress with UPF50+ Taupe Python - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Taupe Python - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Taupe Python Sale price$99.95
Notched V-Neck Travel Dress with UPF50+ Seafoam Python - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Seafoam Python - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Seafoam Python Sale price$99.95
Notched V-Neck Travel Dress with UPF50+ Check Navy - Back of the Bay BoutiqueNotched V-Neck Travel Dress with UPF50+ Check Navy - Back of the Bay Boutique
Lulu-B
Notched V-Neck Travel Dress with UPF50+ Check Navy Sale price$99.95
IMG_3453Cut-out Sleeveless Dress with UPF50+ Jungle Multi
Lulu-B
Cut-out Sleeveless Dress with UPF50+ Jungle Multi Sale price$99.95
IMG_3447Cut-out Sleeveless Dress with UPF50+ Check Pink
Lulu-B
Cut-out Sleeveless Dress with UPF50+ Check Pink Sale price$99.95
Cut-out Sleeveless Dress with UPF50+ Floral Periwinkle - Back of the Bay BoutiqueCut-out Sleeveless Dress with UPF50+ Floral Periwinkle - Back of the Bay Boutique
Lulu-B
Cut-out Sleeveless Dress with UPF50+ Floral Periwinkle Sale price$99.95
Elbow-Sleeve Travel Dress with UPF50+ Light Peri Zebra - Back of the Bay BoutiqueElbow-Sleeve Travel Dress with UPF50+ Light Peri Zebra - Back of the Bay Boutique
Lulu-B
Elbow-Sleeve Travel Dress with UPF50+ Light Peri Zebra Sale price$99.95
Elbow-Sleeve Travel Dress with UPF50+ Summer Breeze Blue - Back of the Bay BoutiqueElbow-Sleeve Travel Dress with UPF50+ Summer Breeze Blue - Back of the Bay Boutique
Lulu-B
Elbow-Sleeve Travel Dress with UPF50+ Summer Breeze Blue Sale price$99.95
Elbow-Sleeve Travel Dress with UPF50+ Summer Breeze Daisy - Back of the Bay BoutiqueElbow-Sleeve Travel Dress with UPF50+ Summer Breeze Daisy - Back of the Bay Boutique
Lulu-B
Elbow-Sleeve Travel Dress with UPF50+ Summer Breeze Daisy Sale price$99.95

Hours & Locations

tin city

1200 5th Avenue South, Suite 207
Naples, FL 34102

Monday to Saturday
10am — 8.30pm

Sunday
12pm — 5pm

5th Avenue

616 5th Avenue South
Naples, FL 34102

Monday to Sunday
10am — 6pm

outlet on 41

4759 Tamiami Trail N
Naples, FL 34103

Have a great summer! We will reopen September 15, 2025.

ulli's on sanibel

1614 Periwinkle Way
Sanibel, FL 33957

Monday to Saturday
10am — 4pm