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New Arrivals in Women’s Resort Wear

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Ruffle - Neck Top with UPF50+ Black Safari - Back of the Bay BoutiqueRuffle - Neck Top with UPF50+ Black Safari - Back of the Bay Boutique
Lulu-B
Ruffle-Neck Top with UPF50+ Black Safari Sale price$74.95
Zip - Up Long Sleeve Jacket with UPF50+ Black Safari - Back of the Bay BoutiqueZip - Up Long Sleeve Jacket with UPF50+ Black Safari - Back of the Bay Boutique
Lulu-B
Zip-Up Long Sleeve Jacket with UPF50+ Black Safari Sale price$99.95
Contemporary Pull - on Capri White - Back of the Bay BoutiqueContemporary Pull - on Capri White - Back of the Bay Boutique
Lulu-B
Contemporary Pull-on Capri White Sale price$69.95
Contemporary Pull - on Capri Stone - Back of the Bay BoutiqueContemporary Pull - on Capri Stone - Back of the Bay Boutique
Lulu-B
Contemporary Pull-on Capri Stone Sale price$69.95
Contemporary Pull - on Capri Navy - Back of the Bay BoutiqueContemporary Pull - on Capri Navy - Back of the Bay Boutique
Lulu-B
Contemporary Pull-on Capri Navy Sale price$69.95
Contemporary Pull - on Capri Clear Turquoise - Back of the Bay BoutiqueContemporary Pull - on Capri Clear Turquoise - Back of the Bay Boutique
Lulu-B
Contemporary Pull-on Capri Clear Turquoise Sale price$69.95
Contemporary Pull - on Capri Black - Back of the Bay BoutiqueContemporary Pull - on Capri Black - Back of the Bay Boutique
Lulu-B
Contemporary Pull-on Capri Black Sale price$69.95
Zip - Up Long Sleeve Jacket with UPF50+ Ocean Shells Black - Back of the Bay BoutiqueZip - Up Long Sleeve Jacket with UPF50+ Ocean Shells Black - Back of the Bay Boutique
Lulu-B
Zip-Up Long Sleeve Jacket with UPF50+ Ocean Shells Black Sale price$99.95
Ruffle - Neck Top with UPF50+ Navy Waves - Back of the Bay BoutiqueRuffle - Neck Top with UPF50+ Navy Waves - Back of the Bay Boutique
Lulu-B
Ruffle-Neck Top with UPF50+ Navy Waves Sale price$74.95
Asymmetrical Hemline Top with UPF50+ Geometric Lines Navy - Back of the Bay BoutiqueAsymmetrical Hemline Top with UPF50+ Geometric Lines Navy - Back of the Bay Boutique
Lulu-B
Asymmetrical Hemline Top with UPF50+ Geometric Lines Navy Sale price$79.95
High Zip - Neck Long Sleeve Top with UPF50+ Nautical Ropes Turquoise - Back of the Bay BoutiqueHigh Zip - Neck Long Sleeve Top with UPF50+ Nautical Ropes Turquoise - Back of the Bay Boutique
Lulu-B
High Zip-Neck Long Sleeve Top with UPF50+ Nautical Ropes Turquoise Sale price$89.95
High Zip - Neck Long Sleeve Top with UPF50+ Confetti Pastel - Back of the Bay BoutiqueHigh Zip - Neck Long Sleeve Top with UPF50+ Confetti Pastel - Back of the Bay Boutique
Lulu-B
High Zip-Neck Long Sleeve Top with UPF50+ Confetti Pastel Sale price$89.95
High Zip - Neck Long Sleeve Top with UPF50+ Ocean Shells Black - Back of the Bay BoutiqueHigh Zip - Neck Long Sleeve Top with UPF50+ Ocean Shells Black - Back of the Bay Boutique
Lulu-B
High Zip-Neck Long Sleeve Top with UPF50+ Ocean Shells Black Sale price$89.95
High Zip - Neck Long Sleeve Top with UPF50+ Blue Turtles - Back of the Bay BoutiqueHigh Zip - Neck Long Sleeve Top with UPF50+ Blue Turtles - Back of the Bay Boutique
Lulu-B
High Zip-Neck Long Sleeve Top with UPF50+ Blue Turtles Sale price$89.95
Keyhole Sleeveless Top with UPF50+ Geometric Lines Navy - Back of the Bay BoutiqueKeyhole Sleeveless Top with UPF50+ Geometric Lines Navy - Back of the Bay Boutique
Lulu-B
Keyhole Sleeveless Top with UPF50+ Geometric Lines Navy Sale price$69.95
Keyhole Sleeveless Top with UPF50+ Ocean Shells Blue - Back of the Bay BoutiqueKeyhole Sleeveless Top with UPF50+ Ocean Shells Blue - Back of the Bay Boutique
Lulu-B
Keyhole Sleeveless Top with UPF50+ Ocean Shells Blue Sale price$69.95
Keyhole Sleeveless Top with UPF50+ Blue Turtles - Back of the Bay BoutiqueKeyhole Sleeveless Top with UPF50+ Blue Turtles - Back of the Bay Boutique
Lulu-B
Keyhole Sleeveless Top with UPF50+ Blue Turtles Sale price$69.95
Keyhole Sleeveless Top with UPF50+ Black Seashells - Back of the Bay BoutiqueKeyhole Sleeveless Top with UPF50+ Black Seashells - Back of the Bay Boutique
Lulu-B
Keyhole Sleeveless Top with UPF50+ Black Seashells Sale price$69.95
V - Neck Top with UPF50+ Summer Breeze Blue - Back of the Bay BoutiqueV - Neck Top with UPF50+ Summer Breeze Blue - Back of the Bay Boutique
Lulu-B
V-Neck Top with UPF50+ Summer Breeze Blue Sale price$84.95
V - Neck Top with UPF50+ Summer Breeze Pink - Back of the Bay BoutiqueV - Neck Top with UPF50+ Summer Breeze Pink - Back of the Bay Boutique
Lulu-B
V-Neck Top with UPF50+ Summer Breeze Pink Sale price$84.95
V - Neck Top with UPF50+ Nautical Ropes Turquoise - Back of the Bay BoutiqueV - Neck Top with UPF50+ Nautical Ropes Turquoise - Back of the Bay Boutique
Lulu-B
V-Neck Top with UPF50+ Nautical Ropes Turquoise Sale price$84.95
V - Neck Top with UPF50+ Happy Hour - Back of the Bay BoutiqueV - Neck Top with UPF50+ Happy Hour - Back of the Bay Boutique
Lulu-B
V-Neck Top with UPF50+ Happy Hour Sale price$84.95

New Arrivals in Women’s Resort Wear

Discover the latest trends at Back of the Bay Boutique with our New Arrivals collection. Featuring stylish, comfortable, and high-performance apparel, including UPF50+ protection dresses, jackets, and tops from your favorite brands like Lulu-B, Kenny Dana, and more. Perfect for adding fresh pieces to your wardrobe, these versatile designs are ideal for everyday wear and active lifestyles. 

Hours & Locations

tin city

1200 5th Avenue South, Suite 207
Naples, FL 34102

Monday to Saturday
10am — 8.30pm

Sunday
12pm — 5pm

5th Avenue

616 5th Avenue South
Naples, FL 34102

Sunday to Wednesday
10am — 6pm

Thursday to Saturday
10am — 8pm

outlet on 41

4759 Tamiami Trail N
Naples, FL 34103

Monday to Saturday
10am — 5pm

ulli's on sanibel

1614 Periwinkle Way
Sanibel, FL 33957

Monday to Saturday
10am — 5pm

Sunday
10am — 4pm